On March 9, Great Aim Group 2019 signingceremony on its annual management objective statements was held at Chamber ofKnowledge Pursuit of the Life House of Zhuhai Nanwan International. Theceremony was presided over by Cheng Yin, administrative director of the Group,with an aim to unify thoughts and understanding, attach importance to theobjective and responsibility evaluation work, reach an accurate positioning,and fully implement the strategic decisions reached in the first meeting of theboard of directors of the Group in 2019.
ChairmanYang Feng (left) signs a responsibility statement with Mei Heli, executive vicepresident of the Group (right)
At the ceremony, Chairman Yang Feng andMei Heli, executive vice president of the Group respectively signed aresponsibility statement with members of the board of directors, heads of eachfunctional department and project of the real estate department, each subjectof business responsibility of the Group and the principal of each functionaldepartment, encouraged all people of Great Aim to concentrate their wisdom andstrength wholeheartedly on each target and task, assume responsibilities andforge ahead by remaining true to their original aspirations.
ChairmanYang Feng (left) signs a responsibility statement with Yao Zheng, vicepresident of the Group (right)
MeiHeli, executive vice president of the Group (left) signs a responsibilitystatement with Dai Di, vice chairman of the Group (right)
Mei Heli said that the signing of theannual responsibility statement will further enhance the concept of targetmanagement, form a contract-based mechanism, facilitate the fulfillment of businessresponsibilities and lay a solid foundation for the Group’s strategicdevelopment in 2019. In the face of the tough tasks and targets, all people ofGreat Aim successively expressed their ambition and determination to go all outto overcome difficulties and fully fulfill the strategic goals.
ChairmanYang delivers a strategically important speech
After signing each responsibilitystatement, Chairman Yang fully recognized and thanked the Tree-vine spirit ofunity and struggle of all people and delivered a strategically importantspeech. His strategic elaboration was far-reaching and resourceful with a clearmentality and a firm goal, guiding, directional and pertinent.
ChairmanYang delivers a strategically important speech
“First of all, I would thank everyonefor continuing to trust me and recognizing the Tree-vine culture, activelyshouldering your responsibilities and signing the responsibility statement.This is of great historical significance for promoting the smooth fulfillmentof each business target and node. I am very gratified.” Chairman Yang said.
ChairmanYang (left) signs a responsibility statement with Yang Jiaqiong, financialdirector of the Group (right)
Chairman Yang said, 2018 marked the 24th birthday of Great Aim, which was a most challenging year to us and could bedescribed as a “candle in the wind”. The candle would be blown out by any accident.Luckily, all people of Great Aim have protected the candle from being blown outby adhering to a Long March spirit and the Tree-vine culture. In the past year,we have safeguarded our financial reputation without any delay of debt orinterest.
In fact, in the past 24 years, Great Aimhas maintained “zero poor records”. It’s uneasy for us to do so. Our credit isjust like a candle. On this, Chairman Yang deeply felt proud as a member ofGreat Aim and jokingly called himself an iron man that can withstand all kindsof challenges.
ChairmanYang (left) signs a responsibility statement with Cheng Yin, administrativedirector of the Group (right)
On the first meeting of the board ofdirectors this year, Chairman Yang pointed out, the positive brilliance and thedarkness at the back went against each other. For the sustainable developmentof the enterprise, in facing a problem, we must see its substance through thephenomenon, analyze the issue from inside out so as to remain clear-minded andimprove ourselves.
He further explained, as an importantlink in solving problems, the development and evaluation of the target andresponsibility statements for 2019 must be based on a “strategical height”,abandoning the old practice of “personal relationship”, shifting from a passivestate to an active state. We should guarantee that every indicator and node canbe fulfilled with “high standards and strict requirements” and live up to thereal meaning of the responsibility statement.
Chairman Yang(left) and Li Xuemin, vice president of the Group (right) sign a responsibilitystatement
“Whether black cat or white cat, a catis a good cat if it can catch mice.” Chairman Yang quoted the “white and blackcat theory” of Deng Xiaoping and stressed again the management philosophy of “postsand people”. Meanwhile, he pointed out that if the matching between “posts andpeople” was a shortage, its harm would be very serious and far-reaching.
“A family has family rules, a countryhas national laws. Everyone is equal in front of the responsibility statement.Every person in charge must unleash their subjective initiative and try tofulfill their functions and duties.” Chairman Yang pointed out, “Inimplementing the responsibility statement, if there were any conditions toaffect and harm the fulfillment of targets and nodes, we should report them intime following the existing procedure of the Group and when necessary, we caneven cross the level to directly report them to the chairman of the board ofdirectors.”
Chairman Yang(left) signs a responsibility statement with Xue Liye, general manager of thefirst fund planning department of the Group (right)
ChairmanYang (left) signs a responsibility statement with Chen Xiaoyan, general managerof the second fund planning department (right)
“Only a storm can test the maturing of acountry and a people” Chairman Yang quoted the remarks of Milan Kundera, aCzech poet and pointed out that 2018 had become a history, yet the history didnot mean the emptiness of value.
“Great Aim Group should absorb lessonfrom the baptism of the storm and grow stronger.” Chairman Yang pointed out, “Theoperation of the Group should be dynamic. The fundamental issue is tocontinuously generate profits, guarantee the re-production of the enterprise,and ensure that the real estate projects can be implemented according to themilestone plans.”
What made Chairman Yang gratified wasthat in 2018 the high matching between “posts and people” of the real estatedepartment had made a difference at the end. The problems and hidden hazardsthat remained unsolved for years had been solved, which laid a solid foundationfor the fulfillment of the milestone plans this year.
ChairmanYang delivers a strategically important speech
“Real estate projects are the source ofblood for the Group. We must be operated and managed as a regular real estatedeveloper and scientifically implement our milestone plans.” Chairman Yangstressed repeatedly in his speech.
He also encouraged all people of GreatAim with a story of the empty fort strategy from the classical Chinese novel “TheRomance of Three Kingdoms” to learn from the courage and resourcefulness ofZhuge Liang who remained calm in the face of a danger, burned incense andplayed a zither, and finally managed to beat back the strong army of 150,000troops led by Sima Yi without wasting any soldier or troop. Everyone shouldcontinue to practice the Tree-vine spirit. Like the growth rings of a tree, weshould imprint the Tree-vine spirit in our words and deeds every year. This isthe culture of Great Aim--Though we cannot stop the time from passing, we canrecord our struggle in the growth rings of the Tree-vine spirit.
Meanwhile, he named a comparison of theancient zither, which is round at the top to be consistent with the heavenlylaw, square at the bottom to be consistent with the earthly law, its fivestrings stand for five elements, its large strings represent the monarch andthe smaller strings represent the officials, with a width of six inches and alength of 365 chi symbolizing 365 days. With such a perfect shape, an ancientzither can give out a perfect sound. This implies that like an ancient zitherwith a perfect body corresponding to the heavenly and earthly laws, we shouldgive out the positive energy and return to the track of self-improvement andself-reliance.
ChairmanYang (left) signs a responsibility statement with Wang Yi, deputy financial directorof the Group (right)
ChairmanYang (left) signs a responsibility statement with Wang Xiaofei, the planningdirector of the marketing and planning center of the Group (right)
Good news came frequently. In 2018, thereal estate department cleared many historical problems of project constructionapplication that had remained unsolved for years and four projects smoothlyobtained commencement permit. “All people of Great Aim have forged aheadthrough the thorns in the once-in-a-century turn and change and deepened ourrelationship.” Chairman Yang said affectionately, “The relationship is thesource of pride for all of us. The achievements are an effective guarantee forour growth and development in the new year, which will lead us to forge aheadbravely.”
Besides, Chairman Yang shared two piecesof good news. This year, the fund planning department has overcome difficultiesto win the first “ice-breaking” large amount of fund. The planning indicatorsof Shenzhen Great Aim Center project have been officially implemented. Hepointed out that as long as we remain “strategically aware”, we will surelysolve all problems we face.
ChairmanYang (left) signs a responsibility statement with Cai Yilin, manager of theconstruction application department of the Group (right)
ChairmanYang (left) signs a responsibility statement with Chen Jian, director of thesales management center of the Group (right)
Chairman Yang Feng disclosed that in2019 Great Aim Group must unswervingly “return to the right track”. We shouldseek benefits from energy and quality and fulfill our ideal from time andspace. The Group needs to deepen the reform of “people and posts”, promotegrowth and development, and perfect the AB roles of a post. Meanwhile, weshould focus on “five offerings”, namely offering more promotion, chances andpraises, directions, titles and incentives.
“In the new year, the wise people ofGreat Aim will turn pressure into dynamic force and continue to pursue theirdream by aligning their actions and words. We will forge ahead to usher in the25th birthday of the Group with an excellent performance.” Finally,Chairman Yang said firmly, “Great Aim Group will further strengthen itself,keep working hard at the Greater Bay Area and advance towards the goal to beone of the top 100 real estate developers of China.”